Keep Your Brand On-Point this year NYC

4 Smart Steps to Keep Your Brand On-Point this Year

If you are up to date on the latest trends in growing your reach online, whether it is for yourself, business, or passion then you know cultivating your leadership brand means creating content for the web. Content is valuable, purposeful, creations (whether an article, video, comic, podcast, etc.) that attract a particular audience and ultimately drives them to take action.

Yes, all those infographics, quote pics, even random Twitter rants you post are tied to the web of your brand. In a sense, this becomes the pre-impression before the first impression someone might get from meeting you more personally. In a sense it also forms an idea of who you are and a baseline for the value you bring to the table that people can start to believe. 

self authorship zinga hart - Quote is Our Self Image, strongly held, essentially determines what we become

Can you visualize your self-image clearly?

While your integrity is usually tested in real life, your reputation is partially set on the foundation of what you post online. While you don’t have to be a prolific author to write your story, you do need to respect how critical it is to maintain your authenticity, while growing your personal or business brand. Self-authorship is a theory attributed to Baxter Magolda, and is defined as “the internal capacity to define one’s own beliefs” as she wrote in Three Elements of Self-Authorship. This self-definition is at the foundation of developing your personal brand over the course of your success journey. Owning your beliefs takes time because you need to sort out the wealth of information you have absorbed and learned over a lifetime and distill it into your core sense of being. While, not quick task, with simple steps you can begin to dig in deeper, find your internal sage and use that to project and share your brilliant brand with the world in a way everyone can agree upon.

Here are four simple steps to author your self-definition so you can grow and polish it over time.

  1. Journal on what you think you have to do in order to fulfill your dream life: What are the essential things you need to live. Be specific: “Using the bathroom, eat, sleep” are some basics to include, but keep adding until you’ve exhausted your ideas, “own a business, have a family” could all be a part of this list.
  2. Walk away from the list for a day or so and then return. Look over the list and question how this master to-do list aligns to your values, your mission, and your vision. If it doesn’t click, make a note of how the “have to” came into your life. For instance, if you wrote, “own 20-bedroom mansion like Oprah” but your vision is to travel for the rest of your life, then consider Oprah’s role in influencing your personal beliefs.
  3. This working list is for you to return to and to refine over time. Choose the strongest beliefs of the work you have to do to live a full life. Notice what comes up over and over, notice what you are most proud of as you go about your days. Reduce your have to four or five sentences to keep your essentials close.
  4. Own it. Write it out, make it your screensaver, or create a ringtone. Figure out a way to keep your essential commands to yourself a constant in your life.

There are easy steps on the road to self-authorship Of course, there are many more steps on this journey, from vlogging to therapy, but what matters most is getting started. Thanks for walking with me!

 

For more here’s a Youtube video on the four phases of self-authorship

Want a partner to help you hone in on your self-definition?

Set up a free phone chat with me here!

10 Gifts Your #BossBae Will Appreciate

This one is for all the partners of entrepreneurs out there. We love you. Thanks for sticking with us through this roller coaster of a journey towards success. For supporting us through all the achievements and for the meetings that land us nowhere. Our vision is clear, but the path before us is mired with uncertain risks. You, dear partner, are a shining light in our journey. So, here are some top gifts, your entrepreneurial partner would appreciate. If you’re a woman who is entrepreneur help your partner out and comment below! Who knows you might just get what you want.

    1. A bit of inspiration – A custom framed word of that motivates them to continue pursuing their passions will revive them every time the glance at it.

2.  For all the business cards – Entrepreneurs get and give a ton a business cards. Keep them stylish and impressive with a sleek business card carrying case.

3. To balance the hectic schedule and take a much needed break – Being a boss, leader, and/or entrepreneur can be stressful. Help them find time to destress with this awesome adult coloring book.

4. For all the new ideas, leads, and lists – Entrepreneurs think, a lot. Help them capture the next big move with a book they want to show off.

5. For the entrepreneur who is full of dreams, but not quite sure which to make a reality. You know your #bossbae is poised for something special. Help them discover their purpose and passion with this guided journal.

6. For all the meetings they will attend and keep on schedule…Staying on time while staying stylish, will make their leadership look effortless.

7. …and all the presentations they will give. A portable projector for will take the term elevator pitch to another level.

8. To keep them styling while filing. A durable and sturdy case to keep their papers, projects, and other pieces organized.

9. Because knowledge is power. Wonderfully inspiring book on keeping your entrepreneurial edge.

10. Because at the end of the day the people make all of this worth it

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Disclosure: This article contains affiliate links. If you purchase through the links you help support zingahart.com at no extra cost to you and keep the site running freely.
One More Move - Sounds out the word omm which is a common chant in yoga

5 Free Videos to Ease into Post-Pregnancy Workouts

Being a mom while being a leader is a precious balancing act between energy, sanity, and life in-between. One thing that really helped me manage my multiple roles, after having an emergency c-section and being at the front lines of bringing life into this mortal realm, was exercise. In fact, exercise, and body wellness, is core to success. It contributes to some great aspects of what keeps us motivated, focused, and persistent.

So when I was recovering, I turned to these 5 easy videos to keep me moving slowly. If you’re thinking about starting your routines, talk to your doctor and always read the disclaimers, but otherwise keep moving 🙂

CoreMama Postnatal Exercises For Diastasis Recti All Levels (Full Video)

I don’t think I actually had the ab condition, but these workout exercises are gentle enough to keep you moving without exhausting you. Their entire series is actually quite beneficial.
This one is definitely more of a workout than a movement exercise. Yet, still fairly gentle for those easing into workouts.


Postnatal Workout or Post Abdominal Surgery Workout

20 Minute Post Natal Yoga Class

Sweet yoga. Pop this on if you need to unwind.


Post-Pregnancy Pelvic-Floor Workout
Short but worth it. Your pelvic floor needs a lot of care and attention during this transition phase.

Kundalini Yoga : Kundalini Yoga Breathing Exercises
Momhood means taking a lot of deep breaths. No workout needed to build focus and energy with this video.

What workouts do you use to build and maintain energy?

One More Move: Automate Some Emails

One more move: On the journey of building a successful enterprise, as leaders we must be a consistent presence behind our brand and organization. Automation provides that presence and your brand develops its authenticity. Connect the two and draw out your abundance.

Over the course of a year, I handle hundreds of emails helping adult learners who are beginning or ending their graduate degree careers. Fresh from school myself, I realize it is important to deliver quick, user-friendly responses to help them continue their paths with one less roadblock. Anyone who has to consistently answer familiar questions will find relief in e-mail automation. Taking time to direct anyone who approaches directly to valuable links on the website helps students while boosting your brand as a service leader.

Here’s how:

  1. Think of common links you share with others.
  2. Group them around frequent questions you get on a daily or weekly basis
  3. Use your email service provider to create link snippets:
  4. Take time to write a 1-2 sentence response and provide helpful links in your message for each and every person.

This blend of human response and helpful links elevates your email customer service, while shaving time for high order activities.

Do you automate your emails

What are your favorite tools?

Another simple step to take this week. Check out more moves on the site or send an email to weigh in on being an authentic leader in a branded world.

Dealing with negativity using wellness techniques either personal wellness or wellness in the workplace including mental, physical, and spiritual wellness

Use Wellness to Overcome Negative Ruts

 Facebook is introducing a dislike button.  Although they are not quite ready to roll it out, yet it is imperative that you and your team are able to face negativity in a way that yields positive outcomes.  You are going to have to face negative situations, behaviors, and emotions in your life and your business. When you practice ways to embrace negativity you will strengthen your ability to innovate and improve over time. Managing negativity means making proactive prevention a priority under your leadership. Mental, physical, and spiritual wellness are components necessary for maintaining positivity within your enterprise’s well-being. Here are some ways to consider how you can strengthen your systems and embrace negativity for good.

Mental Wellness

Our thoughts craft our reality and consistent negative thoughts can generate a reality that saps away our motivation, inspiration, and overall energy. Beyond our own input, the brain has a bias towards negative stimuli. We notice when something is wrong more strongly and more often than we notice positive attributes. Think of a silky smooth face, save for a small pimple on the right chin line.Our pimple gets more attention because it deviates from our preferred norm. Since our mind can easily dwell in negativity it is important to strengthen our mental toughness. Having a strong mindset and a belief in your ability to create positive outcomes will form a habit that will propel you beyond negativity and towards success.

Here’s a great YouTube clip where you can feel the integrity of positive thinking:

Physical Wellness

Of course. your mind can only take flight with your body. Physical wellness plays an important role in our ability to function at our prime capacity. It is your source of energy, which is the fuel you use to maintain a positive attitude all day. Consider this, when you are tired, loaded on junk food, and at an inert state due to bare minimum movement, your are bound to be cranky, groggy, and unfocused. Diet, exercise, and rest are key players in your physical wellness, but the main leader is your relationship with your body. Find ways to celebrate and respect your body for all it has produced in your life. A great way to tap into that relationship is through Tai Chi, which forces us to slow down and feel how we move.Then make sure to regularly fit in those superfoods in and to move a bit.

I attend to my fitness. I go to the gym every day and try to maintain my physical fitness; without that, it it tough to take challenges on the chess board.

Spiritual Wellness

Spiritual wellness is a tricky category, but one may call this emotional wellness or even wellness for the soul. Whatever it is; it is the positive emotions we elicit from certain actions we take. From putting on a favorite dance playlist or volunteering for your good cause to even taking some time to garden in the year. We as humans need to fulfill our desires and ignoring or downplaying them will build a subtle, yet powerful force of negative living. For yourself, take some time to ask and question if you are doing the activities that align with your values and vision. For your team, allow for people to spend time talking about their hobbies or create social activities around activities directly tied to the bottom line. This will boost morale and perhaps ignite creativity within your organization.

Here’s a quick exercise to boost wellness at work:

  • Hold a walking meeting on ways to improve wellness around the office
  • Create a “Free Fruit Friday” and bring in healthy fruits for people
  • Place an anonymous suggestion box for employees to freely share their thoughts and opinions
  • Craft out time for office groups to meet on a subject tied to their interests

There is a ton of ways to improve  wellness in your life and ventures. Wellness prevents negativity from paralyzing your flow. Take time today to boost the positives around you, and when Facebook rolls out its dislike button, you will be fully prepared.


Disclosure of Material Connection: Some of the links in the post above are “affiliate links.” This means if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products or services I use personally and believe will add value to my readers. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

One More Move: What will you let go?

Like a lion sleeping in the grass even the most competitive of entrepreneurs have to let go sometimes.

Just like in the Free Your Team article we must free ourselves from the burdens that hold us back from success. What can you think of in your personal, spiritual, business or community life that you wish would just go away. With our current times of ever more visible violence, deception,  and distrust we need to constantly feed on positive sensations to manage the stress of simply being in the 21st century. Now that millennials have emerged in the workforce and are slowly becoming parents, the same old song and dance starts to wear thin on our history’s books. That goes for our personal lives as well. I confess this is the seventh blog I’ve started. It has taken that many tries to fully commit to the idea that I am meant to write for the rest of my life. My true passion is to write.  Like a lifelong love that is always nagging at my spirit.

How do you envision your passions? We can discuss below. 

So here we are, where we will claim our authentic success together. In order to hold on to these values, ethics, and beliefs that build our leadership we have to make space by letting go. This means dropping safety nets and, as Daymond John would say, taking affordable steps. At heart, this is the philosophy of One More Move. Taking conscious time to connect with our inner compass and ensure we find happiness with the decisions we take.

So here’s a tiny way to practice letting go. Find a junk drawer or go through your closet. Completely clean it out and only keep what you need. Get rid of at minimum 75% of what you have. You can give it away, sell it, or have it recycled. Use Craigslist, Facebook, or even your local post office for distribution. When your done admire the clarity you created in the space. Letting go allows us to have space to accept things we truly want in our lives. Release wisely.

That’s it for this Monday! I hope you all have a great night. 

One More Move: Face Yourself

Being an authentic leader, requires a healthy and growing amount of self-awareness. Back when I was in college (not tooooo long ago), I realized, I would avoid myself in the mirror if I was feeling the winter/semester blues. Now, I am a lot better at choosing to be positive, optimistic, and present, but back then I found this to be a big indicator that I was in a fog.

So why might one avoid seeing themselves in the mirror when they are down? 

Avoidance is a coping mechanism we think helps us escape feelings and thoughts we do not want to deal with. I didn’t want to deal with being a first-generation, out-of-state, working-class dishwashing college student in the middle of my first dreary/frozen Ohio winter. From my reflections, I saw this as a time where my mind was not happy with my situation and thus nothing was good enough, most importantly the view of myself. It was almost as if I could not look myself in the eye because then all the truth would spill out and I would have to face it. One good thing is: avoidance and other limiting thoughts and behaviors are surmountable. It just takes practice.

Here I am, growing my authentic leadership everyday, and hopefully you are too! Facing yourself in good times and especially bad times is a conversation you must continue in order to ensure your mind, body, and spirit are all on good terms. So my One More Move Challenge below is to Face Your Self.

Challenge steps:

  1. Find a comfortable place with a mirror.
  2. Stand in front of the mirror and move close enough to feel as though you are truly staring within – .
  3. Ask yourself: How can I achieve [x] ? ;  or How can I project who [I truly am]? 
  4. Answer yourself
  5. Accept your answer and express gratitude for your honesty.
  6. *Bonus*: Give yourself a big kiss. [Rarely my style, but it can be fun :)].

Seems simple, but this may be uncomfortable for some people. Facing ourselves is not a practice people delve in often. Find a moment to make friends because you are your own best friend for life. Repeat this exercise every and you’ll begin to build your confidence and character leading  to your authentic career brand


Disclosure of Material Connection: Some of the links in the post above are “affiliate links.” This means if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products or services I use personally and believe will add value to my readers. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

Akron Women in Tech: One Year Grown!

I didn’t post a One More Move article yesterday because I was attending the One Year Anniversary of Akron Women in Tech! It was at the Nightlight Theater in Akron and the event went pretty well. Here’s some highlights:

The Group

I found Akron Women in Tech on MeetUp. The group hosts discussion meetings, workshops, and work meetings for women to come together learn, code, and grow. Every event I have attended (around 3) has been a great way to bond, talk latest tech trends, and just meet other women in Northeast Ohio. They’ve had 20 MeetUps so far and have definitely gained credibility quickly in the community.

Check out their online slides!

The Venue

I’ve never been to The Nightlight Cinema Theater, but I will definitely be back. The quaint venue was spacious enough for a mid-to-large group and the mix of theater seating with antique coaching helps make you feel like you’re balling enough to be in your own home theater. The Nightlight shows independent films for you Netflix scrapers and on Mondays they contribute to good community causes. Definitely worth supporting.

The People

Networking with others is a cornerstone of leadership and knowing there is a community of tech interested women in Northeast Ohio is definitely worth meeting. The discussion on crappy C- movies, latests technologies, and new tidbits like FreeCodeCamp being recognized on LinkedIN as an educator was definitely worth carting out my daughter and driving to Akron for a great celebration.

Props to Akron Women in Tech! I wish you all well with your new 501c3 status and hope you can collaborate with Limitless Ambition one day!

One More Move - Sounds out the word omm which is a common chant in yoga

One More Move: Solidify Your Top 5 Values

Knowing what values we hold dearly saves us a lot of time in decision making. Take a moment one day to set your top five values that motivate you towards your chosen success. One exercise I like a lot was one shared by Warren Buffet. Here are some tweaks to his prioritization system, which focuses on goals versus values.

Choose Your Values: OMM Against Green Bamboo Backdrop

Check out this list of values, that I found on a great blog post. Choose your top 25, then choose your top 5. It’s a simple exercise, but you will build character strength upon completion.

Lists of Personal Core Values photoshop

So what are your top five values?

I ended up choosing: Beauty, Connection, Creativity, Abundance, and Wisdom.